Engis is the world leader in superabrasive finishing systems, based in the USA. To further build their European presence, they required a European Head Office based out of the UK.
We were tasked to rebuild a European version of the current website that showed the same branding but in English rather than American English and only showcased the European product portfolio.
The new website was built on the Seventy9 bespoke CMS site and is now a fresh looking brochure/information website with clear calls to action to contact the individual European offices or HQ in the UK.
Clear iconology was used to show product categories along with a gallery of easy to download PDF brochures.
The new website has now been handed over to our Google Digital Marketing team to work on European and UK traffic flow. Whilst the website was being built, our team used our Digital Marketing Lite service to ensure that Google Business Profiles were up-to-date and receiving European and UK information.
Our team ensures that the metadata, advertisements and PPC is finely tuned for UK and Europe; adapting as we work with the client to ensure a constant flow of valuable sales enquiries into Europe rather than the US.
